To help marketing leaders develop a fruitful set of holiday campaigns, here is a list of three components vital for any brand initiative.
Print advertising, email marketing, social media and reputation management informational blog from direct response marketing industry experts and digital strategists at Moving Targets. The goal of our blog is to deliver best practices for business to consumer marketing, retail sales growth, branding and customer retention.
With these tips in mind, marketers will make an unforgettable holiday impression.
Hosting big events around major holidays has long been an effective way for businesses to boost sales. It’s a no-brainer for business owners and marketers: you’re always looking for new opportunities to boost sales and build brand awareness, and your customers are feeling festive and looking to have a good time. Halloween parties are the […]
I caught up with Michelle Bizon to discuss the ways companies should use social media to promote their Valentine's Day offerings.
I recently sat down with DJ Kepler, our eMarketing manager here at Moving Targets, about how small and medium-sized businesses should go about optimizing their email marketing for Valentine's Day, how to connect beyond the inbox and the idea that the KIS ("keep it simple") approach is best when crafting email content.
Holiday catering can be a significant boon for restaurants, providing a way to boost sales and attract new customers as the end of the year approaches. However, if you don't put a robust plan in place to handle the additional business or you fail to adequately promote your seasonal offerings, you run the risk of missing out on the profits that the holidays can yield.
Busy retail seasons are great times to change up social media and push for engagement.
Your online reputation doesn’t take time off for the holidays. Customers will be online more than ever before, and they expect you to be online too. Monitoring what your guests are saying will help you uncover issues that you may otherwise not know about. And as you know, new potential guest research you online first, […]