Email marketing has been a hot topic in the advertising arena for more than a decade now, and has intensified in popularity more recently given research regarding the potential returns on investment companies can expect from these ventures.
Print advertising, email marketing, social media and reputation management informational blog from direct response marketing industry experts and digital strategists at Moving Targets. The goal of our blog is to deliver best practices for business to consumer marketing, retail sales growth, branding and customer retention.
As marketing continues to evolve, more insights into the concepts and components that make for a winning strategy come to light.
Successful social marketing takes more than handing the keys to a random employee with a Facebook account. Anyone can post an update, but if your end game is increasing sales, you need to be posting for profit. In 2015, social media is the way forward for small businesses looking to reach prospects and build relationships […]
Businesses have been presented with a wealth of challenges, in a relatively short period of time. Saturation has become one of the more complex obstacles standing in the way of maximum revenues. Trends are taking shape quickly and certain firms are showing what it takes to navigate this challenging market, without falling behind. Certain best practices […]
Life is hard. We get it. But you don’t have to go through it alone. We’ve brought backup, hip-hop’s finest, from Notorious B.I.G. to Drake. Quotes to inspire success, uplift and motivate We’ve compiled this deck from some of the foremost poets of our age to help you get through the day without completely losing it. It’s like Big Daddy […]
Direct mail marketing seems to have taken a backseat to email and social media marketing over the last few years. Recent research shows, however, that it's not only still effective, but may be producing better response rates than ever before due to less competition in the advertising medium.
Successful marketers know how to use psychological principles to understand their customers, in order to deliver exactly what those customers need and want. All it takes is a little psychological insight, and you’re ready for roll. Psychology is power, and applying the following principles to your business can define a whole new approach, and lead […]
Small business owners can be some of the most innovative users of social media, and Pinterest is providing new opportunities to explore. As one of the fastest growing websites in history, Pinterest drives more traffic than Twitter, LinkedIn, Reddit and Google+ combined. What does this mean for your brand? Everything. Well, not everything, but Pinterest […]
With 300 million monthly active users posting an average of 70 million photos per day, it's no exaggeration to say that Instagram has become the photo-sharing social network.
Love ’em or hate ’em, reviews are more important than ever. Today’s constantly connected consumers judge you before ever setting foot inside your business, and if your online reputation is mostly negative, you could be losing tons of potential customers without even knowing it. Combat this with online reputation management and by asking loyal customers to leave […]