To run an online store one thing is certain – the key to e-commerce success is a strong online presence across the board.
Last week, co-president Erik Nordstrom admitted that the brand recently abandoned the use of direct mail in promoting its loyalty program. Results show that following marketing trends may not always be the way to go.
You know what they say, all is fair in love and email marketing. Are you taking advantage of your competitor's email strategies to improve your business?
That’s right – in a brilliant twist of irony, millennials have banded together in favor of direct mail, a medium long declared dead. Are you making the most of it?
New technology is annoying - especially PPC advertising. But by ignoring this cost-effective and fast advertising solution, you're leaving money on the table.
When social media is down, it's email's time to shine! Here's how you should use email marketing to take advantage of the situation.
Just being an admin on a business’ Facebook page doesn’t make you a marketer. Use these tips to up your social media marketing game.
With the (growing) number of social media platforms available, how can you figure out which platforms will give you the best ROI?
Despite what many business owners think, email marketing is far from dead. Learn how to engage your customers with this high ROI tool.
The Business Resource Team at the Sysco Las Vegas branch wanted to use popular social media platforms such as Facebook to build a stronger online presence and gain more followers.