NAPA is proud to offer both free and cost-share email marketing to your customers through our eDriver program. These emails include special offers promoted by NAPA, sent to your customers on the first of each month. This valuable tool is only available to our NAPA AutoCare Centers.
We can only send emails to customers who have agreed to receive email communications from you based on the email list that you provide. To make sure that you’re getting the most out of this program, please send an updated copy of your customer database exported from your POS system. If you need help, here are instructions for how to export your database from some of the most popular POS systems:
- Exporting Email Addresses from TRACS
- Exporting Email Addresses From Mitchell1-Microsoft Access Database
- Exporting Email Addresses From Mitchell1-SQL
Please note that our eDriver program is a recurring annual subscription. Emails will continue to be sent from your auto shop until you cancel. If you have any questions, please contact [email protected]
Make a statement and provide your prospects with variety by sending them a customized postcard. Your branded message will be sent to prospects on a 6×11, full-color postcard that contains an offer so they will have a reason to try your business.
With our B.I.G. Shot program, mail monthly to 100+ different prospects.
Make a statement and provide your prospects with variety by sending them a customized postcard. Your branded message will be sent to prospects on a 6×11, full-color postcard that contains up to 5 perforated offers.
With our B.I.G. Card program, mail 1-time to 3,000+ targeted prospects.
New Resident / Birthday Mailers
Our New Residents program is the perfect way to welcome new neighbors and ensure they choose your business over competitors in your area. Birthday mailers give local prospects a reason to patronize your business. We’ll introduce you to new prospects via a personalized letter or card containing an offer of your choice so that they’ll feel compelled to give your business a try.
Social Media and Online Reputation
Maximize the impact of your Print & Digital marketing campaign with experts that engage your customers, promptly address every review, and proactively leverage social media so your business stands above the competition.
A customer’s intent is everything. When a customer searches on Google for an auto shop, they’re highly likely to make an appointment. Make sure your business shows at the top of local search results to maximize on this behavior and get new customers in your door.
In this day and age, if your website is not online, you’re at a huge disadvantage. Whether you’re looking to design a new website or make changes to your existing site, our web developers are here to make your vision a reality.