Automotive business owners often run into some issues when it comes to humanizing their auto shop on social media. Consumers tend to see companies as impersonal entities no matter their industry, but when your firm deals in machinery and moving parts, it can be especially tricky to add warmth to your image.
That being said, “tricky” and “impossible” don’t have to be synonymous – you just need to know how to approach social networking with a human touch.
Here’s how to successfully promote your auto shop on social media
To see this and other info-packed presentations on SlideShare, click here. Have questions about these tips or how to best represent your auto shop on social media? Shoot me an email or drop a comment below!