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While newer forms of advertising are important in building a brand, none of them compare to the conversion capabilities of email marketing campaigns.
Marketing measurement and analysis is critical today in terms of real returns and profitability. The sheer affordability of direct mail, email and social media advertising can lure small business owners into a false sense of comfort surrounding this allocation of their marketing funds.
Here are three more Instagram tips for auto shops to attract followers and strengthen audience engagement.
While you get to work organizing and tidying up various aspects of your home, your life and your business, consider giving your email marketing strategy a spring cleaning too.
We’ve all seen what businesses should do on social media, but what about social media don’ts? Here are four things to steer clear of.
When you start mixing social media and business, things can get a little confusing. Fear not! We’ ll help you navigate the social media marketing minefield.