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People are talking and you need to listen. Use Twitter to find and connect with nearby customers talking about big-time national events. Be fun and show your human side to increase followers.
Although email marketing might appear to be a simple, straightforward endeavor that demands little more than some catchy verbiage, there are some intricacies that must be reconciled and understood to make the campaigns work.
If you have space for networking groups to hold events, and you aren’t taking advantage of that, you’re missing a big opportunity to boost your business.
The best ways to boost your email engagement are by sending to qualified leads, making use of analytics and following best practices.
Direct mail has to be part of the digital equation to ensure the whole is greater in value than the sum of its parts – which translates to stronger returns.
Does your marketing strategy take into account the predicted purchasing power of the Baby Boomer generation? If not, you’re missing out on a potential goldmine!
