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Drinking and social media go hand in hand. From blurry selfies of car bombs to filtered Instagram photos of your craft cocktail, chronicling your night out has become normal behavior. As a small business owner, you don’t have time to commit to every social network out there, and you don’t need to.
The results of a poll provided more credence to the school of thought that email marketing continues to hold its own in an age of social media and mobility.
Although social media and direct mail are very different, they can be combined to great effect – a tactic we’ll likely see more of in 2015. If your business is stumped when it comes to answering the question of how to integrate these two very different tools, consider the following tips.
In 2015, personalization and customization tactics are likely to pick up even more steam with the help of social media.
If you’re struggling to humanize your auto shop on social media, these six tips should get you on the right track.
Let’s say you’ve been delaying optimizing your online presence. It’s uncharted territory for you, so it’s natural to be weary and even doubt whether you’ll be successful there. Still, with a larger and larger percentage of your customer base being glued to mobile devices, you know you can’t afford to not be active online. So, what do you do when learning to navigate the social media landscape feels like a full-time job?