December 16, 2025 • Jenifer Palko, Sr. Graphic Designer
Smart Ideas to Pre-Plan Your January Marketing
The New Year is one of the most valuable windows for marketing. Fresh energy, renewed motivation, and customers actively looking for services and businesses that can help them “start strong.”
If you want to enter the New Year with momentum, now is the time to plan the campaigns, content, and promotions. Below are practical ideas to help get your January marketing planned early.
Choose a Clear Theme
Set the tone early with messages like “Fresh Start” or “New Year, New You”
A theme keeps your posts, promos, and emails cohesive.
Pre-Schedule Your Early January Content
With the holiday season occupying your time, January comes fast. Get ahead by scheduling:
- A New Year Announcement.
- The first week of social media posts.
- A helpful New Year tip.
Launch a “Kickstart the Year” Promotion
January buyers love motivators. Try:
- Limited-time discounts.
- New Year bundles.
- Loyalty or referral incentives.
Share Helpful, Problem-Solving Content
Create quick tips, reels, or downloads that address everyday January needs such as:
- Getting organized.
- Saving money.
- Building habits.
- Getting into a routine.
Refresh Your Website & Social Profiles
Update your homepage banner, link in bio, hours, and seasonal promotions so everything feels current and ready for 2026.
Re-Engage Past Customers
Send a warm check-in, a “What’s New” update, or a VIP-only offer. January is a great time to reconnect and rebuild relationships.
Set Clear Goals for the Month
Focus on priorities like growing your prospect list, increasing engagement, booking consultations or driving repeat sales. Clear goals lead to smart action.
When planned correctly, January can set the tone for the entire year. Getting ahead now helps you enter the month focused, consistent, and ready to compete.
Don’t wait until January!
Contact us to start planning your 2026 strategy today!
