Today’s businesses and marketers have a larger, more robust range of tools available to connect with new customers, convert them to active clientele and retain them for longer of periods of time than any point in the past.
Direct Mail Marketing
With all of the transformations and progressions taking place in digital advertising, it might seem as though the old days…
If video is the king of marketing content than viral videos are emperors. Here are six quick tips to make your next video go viral.
In an increasingly digitalized world, the printing industry has been in a constant state of flux, but that doesn’t mean you should abandon direct mail as a core feature of your marketing campaign.
A good captain always goes down with her or his ship.
Direct mail marketing has appeared to fall out of the limelight in the past few years, with advertisers seemingly believing that digital ventures are the only ones that matter today.
As more companies begin to realize that direct mail marketing never really did lose ground in its ability to increase brand visibility and convert new prospect, campaigns are gaining in prevalence across industries.
If you launch a direct mail campaign and drum up some new business as a result, then that means the campaign was a success, right? Not necessarily.